Earlier this month, NASSCOM held an international Game Developers Conference in Pune. Rediff has a short report about the conference by a reader.
Excerpts:
Inaugural session by Mark Skaggs (SVP – Product Development) from Zynga brought out the thought behind the process of connecting people with very simple and fun to play games, surely watering your Farmville farms may seem to be a petty task to you, however developers rack their brains hard enough to ensure Zynga as a company is able to Acquire and Engage customers while offering games free to play with lot of variety that makes customers keep coming back to play these games at the same time the company is also able to build on monetization opportunities effectively.
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Other key speakers at the event included Atin Bose (Country Manager – Sony Computer Entertainment), Samir Bangara ( COO, Indiagames), Rahul Razdan ( President, iBibo), Vishal Chinchankar(VP – Digital Media & VAS Head – Reliance DTH), Manvendra Shukul (CEO, Lakshya Digital), Ian Livingstone (Life President at Eidos), Pauline Jacquey (MD – Ubisoft, India), Pratik Murarka (Idea guy at Idealabs Interactive), Vishal Gondal (CEO – Indiagames) with Vishal Golia (CEO, Gamiana) and Chetan Shah (IAN Member).